I asked on LinkedIn: How often do you watch local newscasts? 17 people responded which makes me thing the next poll should be along the lines of: Do you take polls on LinkedIn? I digress.
Here's the breakdown:
35% say they watch a local newscast once a week
29% say they watch a local newscast once a day
23% say they *never* watch a local newscast
5% say they watch a local newscast more than once a day
5% say they watch a local newscast three times per week
What are journos supposed to take away from this? Not much, really. Remember, this is a informal poll. However, trends show less people are getting their news from the television. This is because of commitments outside of work, being away from home and not in front of the tube during the 5-6pm traditional news hour.
The company I work for is doing some innovative things to adapt. Just this week we are launching KVAL Communities (already in play in Seattle), websites that function like mini-blogs for different neighborhoods of our viewing area. We hope viewers will go to the web to learn specifics about events in their part of town and also tune in to our newscasts to hear more.
Do you watch your local news stations? If so, how often and are you pleased with the coverage?
Here's the breakdown:
35% say they watch a local newscast once a week
29% say they watch a local newscast once a day
23% say they *never* watch a local newscast
5% say they watch a local newscast more than once a day
5% say they watch a local newscast three times per week
What are journos supposed to take away from this? Not much, really. Remember, this is a informal poll. However, trends show less people are getting their news from the television. This is because of commitments outside of work, being away from home and not in front of the tube during the 5-6pm traditional news hour.
The company I work for is doing some innovative things to adapt. Just this week we are launching KVAL Communities (already in play in Seattle), websites that function like mini-blogs for different neighborhoods of our viewing area. We hope viewers will go to the web to learn specifics about events in their part of town and also tune in to our newscasts to hear more.
Do you watch your local news stations? If so, how often and are you pleased with the coverage?